# `get_brand_profile`

_Brand & strategy_

`read` `idempotent`

Get a brand's full profile: basics (name, language, strategy summary), the onboarding brief (niche, audience, pain, promise, tone, pillars, taboo topics), connected social accounts with follower counts, business segment and subscription status. Call this first to understand who the creator is before generating or reviewing content.

## Parameters

| Parameter | Type | Required | Description |
| --- | --- | --- | --- |
| `brandId` | `string` | no |  |

## Example

### Prompt

```text
Give me a full profile of my brand: niche, audience, tone and connected accounts.
```

### JSON-RPC

```json
{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "get_brand_profile",
    "arguments": {
      "brandId": "3f6c2a4e-8b1d-4c7a-9e2f-5a1b0c9d8e7f"
    }
  }
}
```

### curl

```bash
curl -X POST https://app.usedalea.ai/api/mcp/mcp \
  -H "Authorization: Bearer dalea_mcp_..." \
  -H "Content-Type: application/json" \
  -H "Accept: application/json, text/event-stream" \
  -d '{"jsonrpc":"2.0","id":1,"method":"tools/call","params":{"name":"get_brand_profile","arguments":{"brandId":"3f6c2a4e-8b1d-4c7a-9e2f-5a1b0c9d8e7f"}}}'
```